Flavor Guide

Everyday Meals

Make meals more nutrient-dense Flavorful blends for everyday food
17-20% Beef Organs
Use 3-5x daily
Original
Original
Rich, savory umami. Your everyday all-purpose seasoning. Great on eggs, meat, potatoes, veggies, ramen, soups, and simple meals that need deeper flavor.
Zesty Garlic
Zesty Garlic
Tangy, garden ranch. Garlicky, bright and your go-to replacement for Italian seasoning and more. Great on chicken, fish, pasta, toast, avocado, roasted veggies, salads, dips, and potatoes
Southwest
Southwest
Smoky and bold with a lil’ kick. A warm, taco-night style seasoning that adds depth without overwhelming heat. Great on beef, chicken, eggs, rice bowls, chili, tacos, and stir-fries.
Habanero Lime
Habanero Lime
Fiery, zesty heat. Bright lime flavor with a serious spicy kick. Great for heat-lovers on tacos, wings, eggs, cottage cheese, grilled meats, seafood, and anything that needs fire.
Chimichurri
Chimichurri
Bright, tangy herb. A dry version of the classic South American green sauce. Great on steak, chicken, eggs, roasted potatoes, veggies, salads, and anything grilled.

Daily Boosts

Upgrade your daily rituals Functional blends for daily use
35-40% Beef Organs
Use 1-2x daily
CinnaBrain
CinnaBrain
Warm, sweet spice. Earthy and slightly sweet with cozy cinnamon flavor and brain nutrition built in. Great in coffee, tea, protein shakes, yogurt, oatmeal, pancakes, baking, and apples.
Lion Salt
Lion Salt
Mineral-rich salt with ancestral depth. A nourishing salt replacement for anything you would normally salt. Adds saltiness and depth without organ flavor.

Pure Nutrition

Concentrated organ nutrition Pure blends, simply measured
100% Beef Organs
Use 1x daily
Pure Organs
Pure Organs
Balanced, subtle umami. Maximum organ nutrition with nothing added. Best blended with your favorite meals, drinks, and everyday recipes.
Pure Brain
Pure Brain
Mild, earthy, slightly sweet. A focused brain-based nutrition booster with a neutral profile that blends best into smoothies, coffee, yogurt, baking, or any recipe.
  • Gluten Free Gluten Free
  • Sugar Free Sugar Free
  • Fillers Free Fillers Free
  • 100% Grass Fed 100% Grass Fed
  • Kid Friendly Kid Friendly
  • Third-Party Tested Third-Party Tested
  • Keto Keto
  • paleo paleo
4.8/5
Based on 249 reviews

Pluck animal-based seasoning

Everyday organ nutrition with rich, savory umami. Easy to use at home on any meal.

Perfect for:
Daily meals, families, home cooks who want simple, consistent nutrition.

176 servings (1/4 tsp) – 88g / 3.1oz Net Wt.

Select Size
Select Flavor See our flavor guide

Select Offer:

View More FAQs
  • Gluten Free Gluten Free
  • Sugar Free Sugar Free
  • Fillers Free Fillers Free
  • 100% Grass Fed 100% Grass Fed
  • Kid Friendly Kid Friendly
  • Third-Party Tested Third-Party Tested
  • Keto Keto
  • paleo paleo
  • 5 stars: 229 (92%)
  • 4 stars: 9 (4%)
  • 3 stars: 6 (2%)
  • 2 stars: 2 (1%)
  • 1 star: 3 (1%)
Some of the reviews shown are from related products the merchant grouped with this one.
A
Abigail McKinney (United States)
Shaker / Zesty Garlic
Loving the Chimichuri!

Loving the Chimichuri! All are excellent.

A
Anonymous (United States)
Southwest
Great value and flavors

Great value and flavors. No complaints!

J
JaNae Briggs (United States)
Zesty Garlic
Best ingredients and great taste.

I love being to taste all the flavors. I know the ingredients are pure and I love that I'm getting all that nutrition into my diet with just a shake.

L
Lisa Gazzoo (United States)
Shaker / Zesty Garlic
Our entire family - from kids to adults - love

Our entire family - from kids to adults - love Pluck. Honestly, I didn't know what to expect before we tried it - a little hesitant. But I was blown away by how good it was and now it's a staple at the dinner time table. It adds a nice flavor but also doesn't take away from the main flavor. It's a nice complement - but the best part is that it's nutrient dense. Kids age 2 to 14 love it!

Q
Quynhtastic (United States)
One of my favorite flavors

I’ve been trying to incorporate more organ meats into my diet because of how nutrient dense it is. As you may know…it’s not easy to eat organ meats all the time. It takes quite a bit of time to prepare to get the strong odor out before cooking it. With this seasoning, I was able to throw it on some baked chicken or whatever protein I’m eating and I get my nutrients without the all the work and boring taste! It tastes so good that I’ll find anything savory to throw it on. Such a brilliant product.

D
Danielle Carlson (United States)
Shaker / Original
My go-to staple in my home!

My go-to staple in my home! Great flavor, great benefits. Win-win.

A
Anonymous (United States)
Shaker / Chimichurri
Very tasty really improves the flavor of

Very tasty really improves the flavor of meat

k
k.n.w. (United States)
Shaker / Lion Salt
just tried my 1st pluck product

just tried my 1st pluck product... im a carnivore so i got the lion salt with the organ blend... taste good & its a great way to add some nutrition & a little spice to ur meats... i really like it & i have a very sensitive stomach & i havent had any negative side effects... ill definitely be gettin more in the near future... thank u

A
Anonymous (United States)
Great

Great taste!

B
Bekah Sue (United States)
Shaker / Original
Glad I tried it! Picky eater here - but really

Glad I tried it! Picky eater here - but really wanting to improve my health. What a great way to get some food types I don't typically eat. Seasoning, I can do!

M
Matt (United States)
Shaker / Zesty Garlic
I love both of the seasonings I have bought

I love both of the seasonings I have bought original and garlic.

E
Eva Beam (United States)
Shaker / Pure Organs
very nice

very nice flavor

A
Anonymous (United States)
Zesty Garlic
Must buy!

This seasoning is amazing! Love the cinnamon also. It blends so well and no weird after taste. Was looking for a way to include organ meat and it was a great buy!

R
Ronald Duncklee (United States)
Original

I plan to reorder.

K
K (United States)
Original
New favorite seasoning!! I’ve used the Original

New favorite seasoning!! I’ve used the Original in just about every meal I’ve made this last week from spaghetti sauce to tacos to fried eggs. The cinnamon brain is also amazing!

E
Erin D (United States)
Original
Love the seasonings! They are a great addition to

Love the seasonings! They are a great addition to my carnivore diet and ancestral supplements. I’m now getting additional organs that were not part of my daily routine! Highly recommend!

L
Lindsay Daigle (United States)
Shaker / CinnaBrain
Love it!!

I love this seasoning, especially the cinnamon. It makes an excellent, nutritious addition to baked goods. I add it to every batch of waffles, pancakes, or muffins I make for my kids.

A
Alice (United States)
Shaker / Original
Yummy Solution

I know that organ meats are good for you, but have never been able to get past the taste, odor, texture, appearance, and even their names. Pluck is such a tasting solution to getting the health benefits. I use it as an ingredient in meatloaf and casseroles, but especially enjoy it on my scrambled eggs each morning.

J
JASON KNEDEL

Delicious

M
Michelle Manzo (United States)
Shaker / Pure Organs
No organ meat taste

I add this to my food and I’m thankful I do not have that organ meat taste.

J
J.

I love all the entire pluck line and am
A repeat customer.
If you're on the fence- just do it! Place that order!

M
Merry Quinson (United States)
Shaker / Pure Organs
Pure Organs *****

I add a serving (1/2 t ) to my scrambled eggs every day. Can't taste it and neither can my grandchildren. Perfect way to get the benefits of organs.

R
Rachael (United States)
Shaker / Original
So tasty!

So tasty, wouldn't even know you're also getting a bunch of nutrients too

C
Charles

My kids love it! They want it on everything!

A
Anonymous (United States)
Shaker / CinnaBrain
Such a great taste and an awesome way to get

Such a great taste and an awesome way to get those extra nutrients! Wish I could give 10 stars!

W
Wilhsia Kimmakon (United States)
Don't like Pluck Prices the Owner is very cruel

Don't like Pluck Prices the Owner is very cruel to me and doesn't give me time to buy anything and always times me and never considerate about my feelings and just gives me 24 hours and always times me

M
Megan R. (United States)
Shaker / CinnaBrain
Love it! We use it in everything we would put

Love it! We use it for everything we would put cinnamon on/in. Easy way to get benefits of organs into my toddler, too. Shared with all my mom friends!

A
Anonymous (United States)
Shaker / Zesty Garlic
Tastes great

Love the taste! Love the original, SW and Garlic versions.

A
Anonymous (United States)
Shaker / Original
Love this seasoning for my child with special

Love this seasoning for my child with special needs provided extra nutrition. Specially with him being a picky eater plus task amazing!!!

Pluck Goes Well With… Everything

Make every meal nutritional. Simply swap your salt-and-pepper for a healthy upgrade.

James Barry
James Barry
“As a renowned chef, I've cooked for celebrities and billionaires, but my daughter's life-threatening illness inspired me to create Pluck—to make nutrition effortless ...”
Read more.

“As a renowned chef, I've cooked for celebrities and billionaires, but my daughter's life-threatening illness inspired me to create Pluck—to make nutrition effortless ...”

READ MORE

Not your average seasoning

100% Grass-Fed Grass-Finished Organs

  • Our organs are sourced from small, regenerative New Zealand farms.
  • Cattle roam freely, grazing on non-GMO grass as nature intended.
  • No feedlots or fertilizers, ever.

100% Grass-Fed Grass-Finished Organs

  • Our organs are sourced from small, regenerative New Zealand farms.
  • Cattle roam freely, grazing on non-GMO grass as nature intended.
  • No feedlots or fertilizers, ever.
James Barry
James Barry
“As a renowned chef, I've cooked for celebrities and billionaires, but my daughter's life-threatening illness inspired me to create Pluck—to make nutrition effortless ...”
Read more.

“As a renowned chef, I've cooked for celebrities and billionaires, but my daughter's life-threatening illness inspired me to create Pluck—to make nutrition effortless ...”

READ MORE

From my family to you

Made by Chef James to support yours and your family's health in the most easy and delicious way possible.

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